Senior Brand & Content Creative
Copywriter and strategist with eight years of experience developing brand messaging, campaigns, and content across beauty, healthcare, and consumer brands.
A Little About Me
I'm a copywriter by training, but I've always been interested in the thinking behind the words: who we're talking to, what a brand should stand for, and how that idea carries through everything a person sees.
I've spent the last eight years working across beauty, healthcare, and consumer brands, moving between strategy, messaging, campaigns, and the actual writing that brings them to life.
Selected Work
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01 – Natrelle.com Rebrand
Brand Strategy · Website · Content Strategy
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02 – Natrelle: Made for Every Body
Brand Repositioning · Campaign · Messaging
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03 — Evolus
Brand Messaging · Campaigns · Patient Communications
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04 – The Honest Company
Product Launch · Social · Digital
Additional Work
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Organic Social
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Paid Media
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Influencer Content
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Web & Landing Pages
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Email
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Product Descriptions
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Display Ads
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Print Ads
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Blogs
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Educational Content
Brands I’ve Worked With
What People Are Saying
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"Julia is great writer whose entertaining, well-written blog articles boosted engagement and supported our marketing efforts across the board. As a freelancer, she integrated seamlessly with our team and her blog posts were on point, on time, and on trend. Whether we gave her a vague concept or specific directions, she always delivered and I am so grateful to her for building out our content and contributing to our growth."
— Laura Kraber, Founder of We Are Fluide